Cookie Policy

Updated: September 10th, 2019

  1. Introduction
    1. This Cookie Policy (hereinafter: “Policy”) is used for the website https://www.allyouplay.com (hereinafter: “Website”) by Ananda Digital Technologies B.V., a company with limited liability under the laws of the Netherlands with its registered offices in Amsterdam, the Netherlands, having offices at (1076 EE) Fred. Roeskestraat 115, Amsterdam, the Netherlands and registered in the register of the Chamber of Commerce under registration number 71017216 (hereinafter: “Ananda” or “we”)). Ananda’s data protection representatives can be reached by email at dataprotection·@·allyouplay.com.
    2. The Website makes use of clever and useful techniques to increase the ease of use and ensure the Website has a wide appeal. The best known examples of these techniques are cookies and scripts (“Cookies”). Cookies may for example be used by website owners or third parties such as advertisers who communicate through the website you visit. 
    3. The use of cookies is safe. No personal information, such as telephone numbers or email addresses, can be derived from cookies and cookies can therefore not be used for email and telemarketing campaigns.
    4. It is important for Ananda that you know what kind of cookies we use and what they are used for, because we want to safeguard your privacy as well as the user-friendliness of the Website as much as possible. Below you will read what kind of cookies we use and what these Cookies are used for.
  2. Cookies that ensure the website works properly 
    1. Ananda uses Cookies: 
      • to remember information you fill in on various pages during the login process so you do not have to re-enter your details;
      • to pass on information from one page to the next, e.g. when you are completing a web form that consists of several pages; 
      • to store preferences such as language, location, the number of search results you wish to see, etc. 
      • to store settings for an optimal display, such as the buffer size and resolution of your monitor; 
      • to read your browser settings to ensure the optimal display of our website on your monitor ;
      • to detect abuse of our website and services, e.g. by registering the number of subsequent failed login attempts; 
      • to balance the Website load to ensure our Website remains available; 
      • to offer the option to store login details so you will not have to re-enter the same information over and over again; 
      • to allow you the option to respond on our website.
    2. Below is a list of the functional cookies we use, the data they collect and how long they last.

      Name

      Placed by

      Reason

      How long

      AllYouPlay.customer

      Ananda

      to allow for the tracking user behavioral and interest tracking

      1 year

      AllYouPlay.customerAffiliate

      Ananda

      to allow for the tracking of affiliates

      90 days


  3. Cookies that allow us to track the use of our website
    1. We try to measure continuously which parts of the Website are most interesting for our visitors, e.g. by using third party software to analyse the number of visitors of our Website and the most popular items. We use cookies for this purpose. 
    2. The data we collect is turned into statistics, allowing us insight into the frequency our webpage is visited, where visitors spend most time, etc. This allows us to make the structure, navigation and contents of the website as user-friendly for you as possible. We do not trace back the statistics and other reports to individuals. 
    3. Ananda uses cookies:
      • to track the number of visitors to Website;
      • to track the time each visitor spends on our Website;
      • to determine the order in which a visitor visits the pages on our Website;
      • to assess which parts of our Website should be changed;
      • to optimise our Website.
    4. Below is a list of the analytical cookies we use to collect statistics, the data they collect and how long they last. 

      Name

      How Long

      Placed by

      Reason

      __ar_v4

      persistent

      Google Analytics

      Conversion tracking for ads

      _ga

      persistent

      Google Universal Analytics

      Maintain anonymized client identifiers

      MUID

      1 year

      Microsoft

      Unique user tracking

      fr

      3 months

      Facebook

      Advertising products

      uuid2

      3 months

      Google Tag Manager

      Registering user device

      hotjar

      1 year

      Hotjar

      Track usability

      pixel.reddit

      30 days

      Reddit

      Conversion tracking for ads


    5. As for cookies placed by third parties we refer to the cookie policies on the websites of these parties: see the links below. You should be aware that these policies may change from time to time. Ananda cannot control this.
      • Facebook - for statistics purposes when running Facebook ads - Privacy Policy
      • Google - for statistics purposes when running Google ads and Analytics  Privacy Policy
      • Reddit - for statistics purposes when running reddit ads Privacy Policy
      • Twitch -  for credential purposes when registering via Twitch Privacy Policy
      • Steam - for credential purposes when registering via Steam Privacy Policy
      • Hotjar - for tracking user behavioral purposes when using site Privacy Policy
      • CJ - for statistics purposes when running reddit ads Privacy Policy
      • Daisycon - for statistics purposes when running reddit ads Privacy Policy
  4. Cookies for behaviour-dependent content delivery of a webpage
    1. Our goal is to provide the most relevant information possible to our website visitors. That is why we try to tailor our site to each visitor. We not only do so using the contents of our website but also through the ads shown.
    2. To allow us to make these changes, we try to get a picture of your probable interests based on the websites you visit on the Internet without building a personal profile. Based on these interests we tailor the contents and advertisements on our website to various groups of customers.
    3. Third parties that place cookies through our website can also try to assess your interests this way. Information about your current website visit can in that case be combined with information of earlier visits to other websites.
    4. If these cookies are not used, this does not mean you will no longer see any ads on our site. In that case, the ads will no longer target your interests. 
    5. These cookies are used:
      • to register your visit to the Website and assess your interests.
      • to verify whether you clicked on an advertisement.
      • to pass on information about your surfing behaviour to other websites.
      • to use the services of third parties to show advertisements to you. 
      • to tailor advertisements to you on the basis of your visit to the Website.

      1. Below is a list of the advertisement cookies we use

        Name

        Placed by

        Reason

        How long

        AllYouPlay.customer

        Ananda

        User behavior and interest tracking

        1 year


  5. As for cookies placed by our third parties we refer to the cookie policies on the websites of these parties: see the links below. You should be aware that these policies may change from time to time. We cannot control this. 
  6. Other / unforeseen cookies
    1. Because of the way the Internet and websites function, we may not always be aware of cookies placed by third parties through our website. This will especially be the case if our web pages contain so-called embedded elements; these are texts, documents or video clips hosted by another party and shown on, in or through our website. 
    2. Please let us know if you come across cookies on this website that fall in this category and we therefore did not mention above. Or contact the third party directly to ask what cookies they use, the reason, how long the cookie lasts and how they safeguard your privacy.
  7. Browser settings
    1. If you do not wish any cookies to be placed on your computer, you can change your browser settings so you will receive a warning before a cookie is placed on your computer.  You can also change the settings so that your browser rejects all cookies or third-party cookies only. You can also remove cookies already placed. Please be aware that these settings have to be changed in each browser and computer you use. 
    2. If you do not wish to receive any cookies we can no longer guarantee that our website works correctly. Some of the functions of the website may be disabled or you may even not be able to see some websites at all. Rejecting cookies or enabling the ‘do not track’ feature does not mean you will no longer see ads either, only that the advertisements will no longer match your interests and will be repeated more often. 
    3. The way settings can be changed is different in each browser. If necessary, please consult the help function of your browser or click on one of the following icons to go to the manual of your browser directly. You can visit www.youronlinechoices.eu if you wish to disable cookies of specific parties only. 
      • Chrome
      • Firefox
      • Internet Explorer
      • Safari
      • Opera
  8. FINAL REMARKS
    1. We will have to change this cookie policy from time to time, e.g. because our website or cookie regulations change. We may change the content of the policy and the cookies included in the lists at all times and without prior warning. The latest version can be found on this website. 
    2. If you still have questions and/or wish to make a comment, please contact us at: privacy·@·allyouplay.com
    3. By continuing to use this website or by clicking ‘continue’ you agree to our use of cookies.